My mail bag is delicious at the moment with entries for the School Marketing Awards. A striking bright red prospectus from Emmanuel College in Victoria arrived this week. Director of Marketing, Jean Christie, said the outreach document was developed fully in-house on a low budget using a powerful two-word theme, “Definitely Emmanuel.’”
Jean is a talented school marketer and I am delighted she will be at the 2011 School Marketing Aforia in August in Melbourne. Her new prospectus will be on display.