How well do you know your local suburbs? How many school age children are there, how many schools, how many families choose Catholic or Independent Schools instead of Government ones?

The Australian Bureau of Statistics has a wealth of Census data for school marketers researching for the Diploma in School Marketing. The Age Victoria newspaper took some of this Census data and made a simple lookup system enabling you to see what percentage of families in a suburb choose each of the main education systems. The data identifies Primary and Secondary age which can also be quite different. If your school is in Australia I encourage you to take some time to learn more about your local suburb. It all helps when talking with families who may be surprised.